Content management is becoming an increasingly popular part of technological advancement for the internet and for the people who will create, manage, and consume that content. Developers have long been exceeding in this area, but the future demands new collaboration features that have only recently been increasing with popularity. Read the rest of this entry
The Future of Content Management Is Collaboration
How To Define Acronyms Within Your Content
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As I was reading a post written by Lorelle over at the BlogHerald discussing how to help readers keep up with your blog, I came across a tip which I thought I would illustrate here as well. It has to do with defining acronyms within your post in case your readers don't understand the lingo of your niche.
Weekly Link Dump Two
My FeedReader always provides me a wealth of content that I can't consume on a daily basis but within that content lies a myriad of tips and tricks by many, many different blogs out on the net. Here are a few articles which I noticed in my travels.
Add Breadcrumbs to your WordPress Blog - BloggingTips reviews a plugin which adds breadcrumbs to your WordPress theme.
Podcasters Wanted: Will Work for Show Promotion? - Blogger And Podcaster magazine are offering up the opportunity for readers to help create the podcast edition of the site. Those who are selected will receive the chance to plug their own show or service and will obtain a 1/4 page ad in the magazine.
7 Certain Ways to Crucify Your Content - Shilpan Patel of Success Soul provides seven ways to help steer your content from an immediate negative vibe while also providing techniques from which to improve your writing.
Are You TrustWorthy - CopyBlogger goes over the importance of being trustworthy with your readers.
ProBlogger Headline Writing Contest - Darren Rowse is at it again and this time, his group writing project centers around creating a killer post title. Up for grabs is an identity logo created by David Airey. Sweet prize!
Proof positive that you should not post negative things about your coworkers on a blog.
5 Ways to Imitate the 10 Most Popular Blogs - Easton does a good job covering five things which the top 10 blogs all seem to have in common.
Writing With Emotion
During a bit of downtime this past weekend, I thought about the various articles I have written over the course of two years. Some have been total successes while others have been failures. However, when I began to piece together some of the best stuff I have ever written, I noticed a commonality between them all. Read the rest of this entry
Adjix Founder Responds To Criticism
After publishing my review of Adjix, the service which pays users to shorten URLs, I received a bit of a backlash from Performancing readers. According to a few commenter's, by writing a review of Adjix, I was promoting spamming and scamming. Taking your feedback to heart, I took the criticisms of the service and emailed them to Joe Moreno, the Founder of Adjix hoping he would respond. He did, and this is what he had to say. Read the rest of this entry
Monetization Through Twitter
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Many people still believe that using Twitter is a waste of time. Perhaps those notions will change now that a company has come along offering to pay you for using their service to shrink URLs. Introducing Adjix. Adjix is a brand new company that is both an ad network and a service which pays people who shrink their URLs through their site. Adjix calls people who shrink their urls, linkers. Adjix places ads at the top of each page where a URL has been shortened without altering the original content. This is yet another opportunity for those of you who would like to advertise to the twitter audience as you can launch ad campaigns through the service.
The Blogosphere’s Impact on Academic Studies and Writings

Authors, professors, entrepreneurs, experts, and journalists use blogs these days to communicate with the world. However, have you ever imagined a blog being an origination of academic research? Never before have I considered this a possibility, but now I believe differently. Read the rest of this entry
Monetize Your Archives With WhyDoWork Adsense Plugin
Currently within the hive, there is an ongoing conversation taking place with regards to the must have WordPress plugins. Although everyone seems to have a different answer to this question, a number of Hive members are using a plugin called WhyDoWork. I decided to give it a try myself to figured out why it is, people are using it.
WhyDoWork is a WordPress plugin which ties into your Adsense account that enables you to display more ads for older articles. This plugin contains a plethora of options allowing up to ten different ad codes which can be configured to use AdSense codes, YPN, CPM banners, buttons or what have you. You can also configure when the ads show, how they show up, as well as block ads from showing up on certain pages or articles. This means you can display little to no advertising on articles that are new and after a week or more, you can start displaying ads on those posts which will be viewed by search engine traffic.

Different positions you can display advertising:
Top - Inserts the ad between the title and the content
Top Left and Top Right - Inserts the ad in the top part of the content.
Middle - Inserts the code in the middle of the post, between two paragraphs. Middle means here that it sees how many paragraphs there are in a post, then divides it by two and inserts the ad there. For example, in a 12 paragraph story, it will insert it after the 6th paragraph. You need at least 2 paragraphs in a post for the middle positions to display.
Middle Left and Middle Right - Inserts the code in the middle of the post, surrounded by text. It actually inserts it in the top part of the second half of the post, so it might seem closer to the bottom.
Bottom - Inserts the code below the content
Random - Cycles the selected code among the positions that are not occupied by other ads. In order for the random setting not to use a position assigned to a fixed ad, you will need to insert the random one to the last setting in use.
Conclusion:
It seems like many people are using this plugin on their blog as a way to monetize their archive. However, I want to know if you are using this plugin? If so, has it been successful for you in terms of increasing the amount you make from advertising?
Perfcast Date Change
A few days ago, I mentioned that Perfcast was coming back. In that post, I said our first episode would air on Wednesday, August 27th. This date has changed to Thursday, August 28th. This is to accommodate my schedule as well as Davids. Be sure to tune in live next week for our first live episode.
If you would like to be on the show either as a special guest co-host or as an interviewee, don't hesitate to get in contact with me via email. jeffro at jeffro2pt0 dot com.
What I Learned At The Social Media Bootcamp
The topic for todays social media bootcamp was: The Secrets Of Digg Success. Till this day, I have yet to appear on the Digg frontpage. The closest I have been to the front page of Digg is an article which received 35 or so digs. In todays bootcamp, I learned that it is not just a matter of catering to the Digg crowd but that there is much more involved in a successful Digg post.
Apparently, human psychology has a lot to do with many of the posts that are successful on Digg. There are two points which Ryan brought up during the bootcamp which I thought were points to keep in mind.
1) It's not just about quality content on Digg. It's about quality content that fits the average Digg user's sensibilities
2) It's not just about quality content on Digg. It's about quality content promoted by a variety of somewhat independent networks.
Andrew then brought up an excellent question. What makes up the average Digg user? According to members who attended the bootcamp, the typical Digg user is someone who love technology, is an early adopter, enjoys sticking it to the man, and contains at least a higher than average intelligence level. Although that last point could be argued based on the comments published on Digg articles. With the psychological profile in mind, you can then write content which pushes those buttons.
Other topics we discussed included the use of digg buttons, the placement of the share bar where social media buttons are displayed (top or bottom of the post), types of content which always seems to be a hit on Digg, techniques on getting articles dugg and, combination of social media (digg, reddit, SU, all at once).
If you couldn't attended the bootcamp, you can view the entire transcript within the hive. Be sure to stay tuned for the next social media bootcamp. Rumors are, that the next event may focus on Yahoo! Buzz.
The Nitrous Theme For WordPress: Performancing's August 2008 Theme
Our most popular free theme releases of the past have been Brian Gardner designed themes (yes, the Brian Gardner of Revolution fame). So all WordPress theme conoisseurs will be glad to know that this month we're releasing Brian's latest theme, Nitrous.

Besides it's ultra-clean look, perhaps the coolest feature of Nitrous is the way it can auto-generate drop-down navigational menus using your WordPress pages and sub-pages. This allows you to give your readers lots of navigational options, without cluttering up the nav bar.
Nitrous comes with a built-in header image, but this can easily be swapped out to fit the theme of your blog.
Click here to see what Nitrous looks like on a live blog.
Click here to download the Nitrous theme.
What's All This Buzz About
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That Buzz you hear is not coming from The Hive but instead, is the sound of Yahoo! Buzz opening up to the public. Yahoo! Buzz is a social news site like Digg where users can vote or in this case, Buzz items. Yahoo determines which topics people are searching for on their search engine and then they showcase the most popular stories within those topics on the buzz page where users can vote up or down.
Monetization Tips And Strategies
Katy over at I'm Blogging That has published a great article that goes in depth on choosing a monetization strategy. Her post covers various monetization strategies such as banner advertising, choosing an ad service, ad placement, and much more. Of particular interest to me was Katy's thoughts on pricing.
Everyone that comes to you for banner advertising will do so for different reasons. Because of this, there should be some things you take into consideration when choosing how to price out your banner advertising spots.
- How many banners will you have in one area?
- Will banners be rotating?
- Will you be using the no follow attribute on links?
- Do you have traffic that will click on banners/links?
- What is your PageRank?
- What is your Alexa Rank?
It’s only my opinion that the more banners you have in one area, the less you charge for them. If you choose to rotate banners in a single position, the charge should be even less.
I'll be trying to monetize my own site in the not to distant future and Katy's article serves as a good primer into the realm of monetization. Other articles related to this topic on Performancing include:
How to create Intelligent Blog Ads
How to create Intelligent Blog Ads - Part 2
How To Squeeze More Income Out Of Your Blog
Supplement your blogging income with e-reports
Blogs.com - The Blog Directory For Popular Bloggers
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Six Apart, the creators of the publishing tool MoveableType have recently relaunched their domain, Blogs.com. Blogs.com is labeled by Six Apart as "The Best In Blogs". Asides from having a killer domain name, especially in this day in age, Blogs.com serves as a human edited blog directory with one large post a day dedicated to the hot topic of discussion. The directory contains around 1,200 different blogs from which to search for content.
















